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Oroton Spring Summer 2010

By thedariafiles · July 21, 2010 · 0 Comments ·

Here are the first images of Daria's fall campaign for Australian label Oroton.


I've been waiting a good while for this campaign to be released. Way back in March a great reader of the site (thanks muskateer!)  let me know that Daria had just finished shooting for Oroton's new campaign in Palm Springs. It was great knowing a scoop before anyone else but admittedly the anticipation was killing me! Five months later and we can add a third tick to Daria's fall campaign count.

I saw a preview picture of the campaign before but now that the full campaign has been released, as well as a video and behind the scenes images, I feel I can form a substantial opinion. And it is that this campaign is lovely with its bright colours and easy styling. Its interesting to see Daria in more commercial campaigns but I guess the paycheck doesn't hurt. Its not the Balenciaga or Chanel I was hoping for (unsurprisingly to no avail) but its a beautiful campaign nonetheless. Daria really brings these clothes to life and David Mandelberg does a superb job - a great combination of photographer and model.




image sources: oroton.com

posted by Becky-lee
7/21/10

thanks heaps for the link, I really appreciate it, its also excited to see Daria heading up an australian brand, its about time.


posted by
8/02/10

Thanks for the update.
I was walking past an Oroton store the other day and seeing the fourth photo made me smile. :)


posted by ShanaL
8/02/10

A sign of a good model is one who knows how to work her body lines -- that third shot is magnificient!


posted by
8/02/10

^ Agreed! She's channeling Linda there imo :)


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The Daria Files

An extensive site on Daria Werbowy the Polish born Ukranian-Canadian model who stormed the fashion world with her irresistible laid back look and those feline eyes. Candids, backstage images, editorials and covers can all be found here.

To view the old archives, visit The Daria Files Archived Blog

Picture of the Moment

Celine Spring 2013 by Juergen Teller

Upcoming Work

+ Vogue Espana cover and editorial with Patrick Demarchelier (June 2012)
+ Vogue US editorial with Mert & Marcus

Site Updates

04/04/2013 - New Lancome ad on the 2013 page (Doll Eyes palette)

04/02/2013 - Two new ads for Celine Spring 2013 added to the campaign page!

03/24/2013 - Editorial page is COMPLETE!

03/16/2013 - New Lancome ad on the 2013 page (Lancome Colour Design Peach opulence palette)!

Current Projects

Versace Spring 2013

Versace Jeans Spring 2013

Maiyet Spring 2013

Celine Spring 2013

Isabel Marant Spring 2013